November 2023

The Fine Line Between Holiday Branding and Commercialization: Lessons Learned

The holiday season is upon us, and it’s easy to get swept up in the festive frenzy. But where do we draw the line between genuine holiday branding and sheer commercialization? In this blog post, we delve into: The Magic of Holidays When Commercialization Takes Over The Consequences of Over-commercialization Striking the Right Balance Dive […]

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Cultural Sensitivity and Branding: Avoiding Holiday Missteps

The festival of Diwali and its radiant glow got me thinking about the delicate dance between cultural celebrations and branding. In this blog post, we delve into: Why Cultural Sensitivity Matters Lessons from Misguided Campaigns and Avoiding the Missteps The Silver Lining Respectful Branding During Holidays Dive deep into these insights and discover the key

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