The Outlaw, The Magician, and The Hero Leaving a legacy is a powerful concept because it involves not only our own actions but also the way those actions are remembered and celebrated by others. We all have the potential to become something larger than ourselves and to leave behind a lasting and meaningful impact. Here, we […]
Brand Archetypes: The Desire to Leave a Legacy Read More »
The Innocent, the Sage, and the Explorer If you want to be a business that goes beyond being “just another company offering the same products and services,” then your customer relationship management efforts will need to focus on connecting with customers at an emotional level. One of the easiest ways to accomplish this is to give
Brand Archetypes: The Art of Exploring your Spirituality Read More »
You know that your company needs a business strategy, but what exactly is that? If you’re not in the habit of reading business books or attending seminars on corporate leadership techniques, then it can be easy to mistake this term for something more grandiose. For now, let’s talk about the strength behind your business strategy
The Strength behind Your Business Strategy Read More »
Building a strong brand identity is about more than just appearance. It’s about how someone feels when they see your business. Congratulations on creating your great product or service, but now you’re finding that it’s not easy for your potential customers to find you. Unfortunately, you can’t rely on word-of-mouth alone, so how do you
5 Easy Ways for your Brand to be Identified in a Crowd Read More »
Creating an ongoing conversation with your audience that goes beyond what you put on paper. (You can download Your Ultimate Branding Checklist for free HERE. The go-to checklist for your branding needs, allowing you to continuously support your clients by building your know-like-trust factor.) What makes up a brand? The answer is more complex than
7 Assets To Consider When Starting Out With Your Brand Read More »
